Sooner or later, every ambitious business owner comes to the decision to apply for PR services.
The importance of public relations is undeniable. Neither marketing campaign nor advertising campaign can provide you with benefits that PR experts can. Positive public perception, reputation crisis handling, thought leadership establishment, brand awareness and visibility, and strong online presence are just a few aspects professional Charlotte PR firms work on.
Once you find a reliable PR firm, you receive a great opportunity to drive your business to the utmost level. You cannot imagine how many doors will be opened for you due to PR efforts.
To help you find an indeed trustworthy PR partner among the existing diversity of PR firms in Charlotte, NC, the Superbcompanies team has undertaken a comprehensive study and analyzed the performance of thousands of PR firms in Charlotte in order to pick up the best ones. Look through our list of the top Charlotte PR firms and get in touch with those, which meet all your requirements.
919 Marketing is an award-winning national content marketing agency nestled between North Carolina’s capital city of Raleigh and the renowned Research Triangle Park technology center.
We love helping our clients tell their amazing brand stories at the right time and the right way to the audiences that control the destiny of their companies. Read Client Testimonials
And we’re proud to play a role in helping our clients achieve their dreams; from a small privately held language learning company called the Rosetta Stone that is now publicly traded, to a start-up tech company named Hosted Solutions going from a start-up venture to being acquired for over $300 million in 5 years. Read Client Success Stories
CenterSpoke PR is a results-focused, modern public relations agency that creates customized and dynamic public relations campaigns for consumer-facing and business-to-business brands. With us, you get the best of both “wheels” – large-firm expertise with the personal touch of a boutique agency, and a mastering of public relations fundamentals infused with a knowledge of how to incorporate the digital age. Add us as a spoke in your business, and your product or service will become the center of attention.
We are headquartered in Charlotte, N.C., but our expertise extends regionally and nationally. (What is the origin of CenterSpoke? Just ask and we’ll tell you.)
Founded by owner and president Marsha Archer in 2008, M-Squared is an independent, boutique public relations firm with more than 20 years of experience across a variety of industries and specializing in the luxury, retail, hotel, tourism, medical, food and beverage and real estate markets.
Our work is innovative, creative and results oriented. Our messages are on-target and reach the audiences that matter, thanks to the long-term relationships we’ve established with members of local and national media. We work hard, we work smart and we have fun doing it.
We maintain a select client base to ensure the highest level of personalized service and attention. When clients call, we answer. When clients e-mail, we respond immediately. Clients are never bounced around from rep to rep or prioritized, as is often the case with larger firms. We’ll feel like a part of your company, yet as an outside agency we maintain objectivity and perspective.
MWWPR is one of the world’s leading independent integrated PR agencies with eight offices across the US and UK, and a global network of partners.
Consumers want brands that are meaningful to their lives, loves, aspirations and values. We build brands through breakthrough insights, earned media, digital content and brand partnerships, delivering engagement strategies that make meaningful connections with those that matter most.
Founded in 2001, Phase 3 is an integrated marketing services firm, simplifying the way brands connect with their customers.
A commitment to ideation to execution means Phase 3 offers everything from creative, digital, marketing and public relations to small- and large-format digital, and offset printing. We manage the picture of projects – start-to-finish, arm-in-arm – like no other partner.
With locations across the eastern United States, including Atlanta, Charlotte, Dallas, Nashville and Fairfield, NJ, our reach and efficiencies enable our team to creatively and effectively solve clients’ biggest marketing challenges, together.
Phase 3 is recognized annually as a top 10 marketing services firm by the Atlanta Business Chronicle and as a top 15 marketing services firm by the Charlotte Business Journal and Nashville Business Journal. The company has been ranked amongst the flagship Printing Impressions 400 annually since 2011, and additional accolades include Atlanta Business Chronicle’s 2015 Pacesetter Award, placement on the 2017 Inc. 5000 List for Fasted Growing Private Companies, and recognition as one of Charlotte’s Best Places to Work.
PIVOT PR is a strategic public relations agency in Charlotte, NC. With a laser-focus on PR, boutique size, and senior-level account management, you will gain the credibility and awareness your organization deserves.
Rein Communications offers an unparalleled perspective on strategy and communication. We work with executives and business leaders across the country and are headquartered in Charlotte, North Carolina.
Our value lies in aligning seasoned public relations practitioners with local and national journalists in order to offer our clients the unique perspective of both sides of the desk and seamlessly prepare them for success.
At Social Ape, we take pride in supporting local businesses and helping business owners to reach their marketing goals by successfully using marketing, social media, public relations, influencer marketing.
Since 2012 we’ve helped dozens of businesses grow and have continued to prove the return on our client’s investment by providing solid results.
Our clients are more than just clients to us. They’re partners. When working with our team, you’ll notice that we work as an extension of your business, not just a vendor. By working closely with our clients, we help them to become successful, which in turn helps us to be successful as well.
Taylor is a brand counselor and public relations partner to a select portfolio of the world’s leading consumer brands. Named “Consumer Agency of the Decade” by The Holmes Group, Taylor has partnered with some of the world’s leading consumer brands, using lifestyle, sports and entertainment platforms to drive consumer engagement. Founded in 1984, Taylor has over 100 employees with headquarters in New York and offices in Los Angeles, Chicago, Charlotte and London.
The Brandon Agency, the only accredited brand strategy agency in the Carolinas, is a trusted and proven group of ideators who think differently. As a digitally minded, fully integrated national firm, The Brandon Agency consists of smart, results-obsessed experts who consult, advise and deliver revolutionary business-building ideas. With offices in Charleston SC, Myrtle Beach SC, Charlotte NC, and Orlando FL, The Brandon Agency and TBA Outdoors both have significantly more to offer than a traditional ad agency. Equal parts business consultant, technologist, analyst and marketer, the agency expertly guides businesses toward growth and success. With a worldwide team of more than 100 and total billings topping $87 million in 2017, The Brandon Agency has powered successful programs and campaigns for hundreds of national brands in a variety of industries, including banking and finance, B2B, consumer packaged goods, healthcare, real estate, and tourism.
Taling into consideration the high demands of modern businesses, professional PR firms provide a broad range of services in order to help their clients to reach the most various goals.
To gain excellent results, PR agencies apply a customized approach being focused on the particular goals of a particular client. As a result, there are no identical PR campaigns. A good PR plan should be designed in accordance with the client's needs, and corresponding PR tactics should be used. Nevertheless, there are some PR services that are considered as compulsory and just cannot be neglected. So, let's have a look at the most prominent:
Everything starts from the PR strategy development, without which it is pretty easy to get sidetracked and include some ineffective tactics in your PR plan. First of all, PR experts will reveal your merits and drawbacks, uncover things that make your business unique, identify the influential people you should engage with, and, finally, determine what success means for you. Having all this information in place, a PR agency can apply its expertise to pick up the most appropriate PR tactics that will drive excellent results.
Effective communication with the public is one of the main objectives of PR. In these terms, messaging plays a critical part. Particular attention must be paid not only to the main point of the message but also to the way it is said and delivered.
The image your brand creates, as well as how you communicate, is of primary importance. A competent Charlotte public relations firm will determine your company's mission, objectives, and vision and present them in a hard-hitting and memorable way. Your core messages will be included in your statements, posts and speaking engagements. A PR firm will find the most appropriate words to be best associated with the brand.
Media relations is one of the main services offered by PR firms. Media relations define the way your company interacts with the traditional media. Actually, it is often the reason why most companies hire PR firms. Well-established PR firms have a wide network of contacts, which enable them to provide you with great media coverage. The results of effective media relations are mentions and articles in the industry trade journals, as well as TV and radio interviews. Media relations is a rather time-incentive process requiring commitment and knowledge of how the media outlets work.
Most outstanding publicists and PR experts have succeeded in the industry due to their background in newsmaking and writing. Content generation is an important part of any PR strategy. Valuable content has great power as it helps keep current customers engaged, attract leads, improve brand visibility, drive authority and establish thought leadership. A PR agency can help you regularly generate interesting content which you can distribute across various platphorms - official website, blog, social media account, etc. In other words, valuable content generation is a perfect complement to media relations.
In the modern world, it is unforgivable to ignore social media relations. These days social media platforms can be used by PR teams as a powerful tool to extend an audience and communicate brand messages. Your PR experts will help you establish and maintain a strong social media presence and identify the top-priority social channels to reach out to your target audience. By the way, mentioned above valuable content generation is an essential part of effective social media strategy.
Event hosting is a great way to make people buzz about your company, putting it into the limelight. Moreover, various events help you expose your brand to the public and establish contact with prospective customers and partners. It is indeed a fail-proof way to maintain relationships and create brand loyalty.
As the popularity of social media is growing, a partnership with industry influencers is getting more and more beneficial. An influencer has multiple followers who trust him/her and tend to follow his/her advice. A PR agency can identify such influencers in your industry and help you engage them. If they mention your brand or its services and goods in their posts, you can reach out to the new audience, enhance brand awareness, and attract new customers.