Internet shopping is getting more and more popular, and the number of e-Commerce stores is increasing every year. As a result, there is a severe competition between various online shops. PPC for such stores is a tool that brings noticeable and quick results.
The main advantage of eCommerce PPC is engaging customers and leads to your site as they search for goods that your eCommerce shop provides. Performing online search, most users check only the first search engine result page, usually clicking at first on the paid ads before proceeding to the organic search results. It enables PPC advertising to improve your website traffic immediately, and in such a way, competent eCommerce PPC agencies help you attract customers who are ready to do their shopping.
To help you succeed in your business and take advantage of eCommerce PPC, we have prepared the list of the best eCommerce PPC companies.
Panem Agency understands the need for good SEO - with Panem Agency, your chances of reaching the top position in Google are higher, despite the high competition.
Panem Agency is an SEO-agency located in Lviv, the heart of Western Ukraine. The agency is a certified partner of Google and specializes in various types of promotion. They provide SEO and PPC services, SEO audit, digital planning, and web analytics.
For over 5 years of productive work, a small office with only two employees has become a fast-growing company with several departments. Today this is a large team of SEO professionals, PPC specialists, content creators, and marketing experts who help companies to grow and thrive.
By taking advantage of this digital agency, you can achieve high-quality results. Companies from Ukraine, USA, UK, Singapore, and many other countries trust Panem Agency their web resources.
Straight North is a leading Internet marketing firm providing a full range of services, from PPC and email campaigns to SEO-based responsive websites. Since its establishment in 1997,
The team consists of only experienced experts in SEO, PPC management, display advertising and email marketing, copywriters, editors, designers (for visual content), and content marketers. Their experience helps firms increase sales leads and e-commerce revenue, and they have already helped hundreds of clients improve their organic search visibility. Among their clients, there are small, medium, and large firms in both B2B and also B2C.
LYFE Marketing is a social media marketing agency. We offer social media management, social media advertising, PPC management, and search engine optimization services. We use the most relevant social media marketing strategies to help businesses grow and meet goals. Some highlights of our work include:
Silverback Strategies is a performance marketing agency located in Alexandria, Virginia. We measurably increase leads and sales for our clients through search, social and content marketing.
Our relationships are built on regular communication, measurement, and reporting. Our number one goal is to ensure that your online performance consistently improves. We’re here to make you look great - to your customers, to Google and to whoever you answer to at the end of the day.
WebFX is a full-service Internet marketing company offering innovative web marketing solutions to mid to large size companies across the globe. Our goal is to establish a unique and highly effective online presence for our clients.
We've become a leading force in redesigning the web with over $1+ Billion in sales and more than 4+ Million leads for customers to date. In the last 12 months, we've generated over $482,000,000 for our clients.
As a leader in SEO, digital marketing strategy, marketing automation, content marketing, web design, e-commerce, website conversion, and Internet marketing services, we pride ourselves on driving traffic, converting visitors, and measuring effectiveness to ultimately deliver real results for our clients.
Our team has developed proprietary tools that allow us to effectively track and report our results, and because of this, we now have the #1 ROI tracking platform in the industry called MarketingCloudFX.
We offer full-service strategies to each of our clients and we use a combination of digital channels to increase visibility, conversions, and revenue.
What is eCommerce PPC?
PPC stands for pay-per-click. It is considered as a type of online advertising, using which an advertiser pays only when customers click on an ad that directs them to the advertiser's website. It is suitable for either small or big businesses. In terms of eCommerce, PPC is online advertising that works on an online store and its goods promotion. These ads can be displayed on search engine results pages, social media networks, and other websites. Ecommerce PPC is considerably efficient for sales increase as it focuses on the ready-to-buy purchasers.
As a rule, such advertisements are rather small and consist of a headline, several lines of ad copy, and sometimes an image.
PPC ads are created on PPC advertising platforms, the most popular of which is Google AdWords.
Considerable attention must be paid to efficient keywords selection. For example, Google AdWords provides such an option, helping define the main keywords that trigger your ad.
As soon as the ad is created and the keywords are selected, you can make a decision on how much you are ready to bid for your ad display. Usually, the bid is defined by the competitive level of the chosen keywords. The more profitable and popular keywords you have chosen, the more money you have to pay for advertisement display.
Competent eCommerce companies do their best to provide you with an effective Pay Per Click advertisement. As a result, the list of their services includes but is not limited to the following activities:
Keyword studying: specific keywords detection and defining, searching for requests being entered by leads and customers.
Platform strategy: studying and evaluation of the popular eCommerce PPC ads platforms, paid social media platforms, and some other channels for PPC marketing.
Analysis: most often used keywords/requests monitoring, overall ROI monitoring to use it as the main factor for payment and ad buys scope assessment.
Competitive analysis: studying of rivals' tactics and strategies and their effects.
Filtering out of unlikely customers: filtering out of users who are unlikely to buy goods is crucial as it helps reduce advertising expenses.
Conduction of A/B Testing: this testing is a very useful research methodology that helps optimize PPC ROI, determining which of the displayed variants is more effective.
Your eCommerce store is in need of an eCommerce PPC agency in the following instances:
Dedicated eCommerce PPC companies have significant experience, useful contacts, and connections to popular advertising platforms. They can effectively manage your PPC campaign and help your business achieve the determined goals.