Top Consumer Products Media Planning & Buying Agencies

Summary of Consumer Products Media Planning & Buying Agencies (as of November 16, 2024)

To determine the average hourly cost of hiring consumer products media planning & buying agencies, we can analyze the distribution of companies across different hourly rate ranges and company sizes.

Hourly Rate Ranges:

• $25 - $49/hr: 3 companies (37.50%) Most Popular Rate

• $50 - $99/hr: 2 companies (25.00%) Average Rate

• $100 - $149/hr: 3 companies (37.50%)

Analysis

1. Most Popular Hourly Rate: The most popular hourly rate among consumer products media planning & buying agencies is $25 - $49/hr, with 3 companies (37.50%) offering services within this range. This indicates that a significant portion of the market is targeting a low-range pricing strategy, which may appeal to a broad spectrum of clients seeking a balance between cost and quality.

2. Average Hourly Rate: The average hourly rate for consumer products media planning & buying agencies is between $50 - $99/hr, with 2 companies (25.00%) falling into this category. This suggests that while mid-range pricing is popular, there is also a substantial portion of the market that offers higher-priced services, potentially indicating more specialized or high-quality offerings.

Conclusions

• The Consumer Products Media Planning & Buying market is diverse, with a substantial number of companies offering services at different price points to cater to a wide range of clients.

• The most competitive and densely populated hourly rate range is $25 - $49/hr, making it the most accessible for many potential clients.

• The hourly rates ($50 - $99/hr and above) are also common, indicating a robust market for specialized and potentially higher-quality services.

This analysis provides a comprehensive overview for businesses or individuals looking to hire consumer products media planning & buying agencies, enabling them to make informed decisions based on their budget and project requirements.