Radiant Elephant

Radiant Elephant is a boutique web design, SEO, and AI SEO agency founded in 2012 by Gabriel Bertolo, a third-generation entrepreneur, with offices in Northampton, Massachusetts, and Asbury Park, New Jersey. For 13 years, the agency has operated on a model that sets it apart from virtually every competitor: the founder personally leads every client account, from initial strategy through ongoing execution.

There are no handoffs. No project managers. No junior staff. When you work with Radiant Elephant, you work directly with Gabriel Bertolo.

Core services include custom WordPress web design and development, conversion rate optimization (CRO), search engine optimization (SEO), local SEO, Google Business Profile optimization, Google Maps SEO, Generative Engine Optimization (GEO), Google Ads, Meta Ads, and brand identity design.

Generative Engine Optimization is the practice of optimizing a business to appear inside AI-generated search results on platforms including ChatGPT, Google AI Overviews, Perplexity, Microsoft Copilot, and Gemini. Radiant Elephant is among the first agencies in the United States practicing and teaching GEO at a professional level. Recent clients have seen 800% increases in AI search visibility.

Broader results across the portfolio include 830% growth in organic traffic, 559% increases in conversions, and an 11x return on ad spend. Industries served include dental, healthcare, e-commerce, professional services, legal, financial services, B2B manufacturing, industrial supply, retail, and personal brands.

With a 90% client retention rate and an average client relationship spanning 6+ years, Radiant Elephant has earned a reputation that larger agencies cannot replicate. Gabriel Bertolo has been featured in Forbes, Entrepreneur, Business Insider, HubSpot, Shopify, and Meclabs.

The agency holds TechBehemoths Awards for Web Design, WordPress Web Design and Development, and SEO Services.

Radiant Elephant serves clients locally across Western Massachusetts and the Jersey Shore, and nationally across the United States.