About company
Noetic Marketer provides comprehensive digital marketing services to the higher education sector. Our approach is a data-driven partnership, transforming enrollment goals into measurable, performance-driven campaigns that engage prospective students across the entire recruitment funnel.
Our process begins with a thorough audit and analysis of our client to develop data-driven audience personas and clarify a client's unique brand positioning. We then devise integrated strategies and manage the full campaign lifecycle, from audience segmentation and asset creation to implementation, monitoring, and continuous optimization based on real-time data.
Our core capabilities include paid advertising (PPC & social), SEO & content marketing, conversion rate optimization (CRO), and email marketing/CRM implementation to attract, engage, and convert prospects. We function as a true extension of our client's team, providing the expert execution necessary to exceed recruitment objectives in a competitive landscape.
Locations
Headquarters
Canada, Toronto
+1 (647) 799-1737
Headquarters
Canada, Toronto
+1 (647) 799-1737
Languages (3)
Timezones (1)
Communication
Preferred Communication Channels
Working models
Technical Support
Project Management Methodologies
Communication
Preferred Communication Channels
Working models
Technical Support
Project Management Methodologies
Team Bio
Andres Tovar, co-founder and managing partner of Noetic Marketer, helps universities and colleges boost student enrollment through data-driven digital marketing. As an expert in higher education trends, he builds fully optimized student recruitment funnels—from initial inquiry to final application—that drive program success. Andres excels at crafting and scaling targeted campaigns that attract and enroll the right students for your institution's unique programs.
As Noetic Marketer's director of paid media, Bryan helps higher education institutions achieve their enrollment targets through high-impact digital advertising. He specializes in leveraging platform data to build and scale sophisticated paid media campaigns designed to reach and engage prospective students. Bryan’s strategic oversight ensures that ad spend is maximized not just for visibility, but for driving qualified applications and boosting your institution's return on investment.
As Noetic Marketer's project manager, Nathalia is the central force ensuring every campaign is executed flawlessly from start to finish. Through clear communication and meticulous planning, she excels at aligning team efforts with client expectations, ensuring all project milestones are met on time and within scope. Nathalia’s precision-oriented approach gives clients peace of mind, knowing every deliverable is handled with care and every campaign is on track for success.
Focus
Portfolio
Growing a Diverse Engineering Graduate Portfolio
Data-Driven Recruitment for a Flagship MBA
Marketing to Healthcare Professionals
Strategic Marketing for Purpose-Driven Programs