Accrue SERP

Accrue SERP is an outcome-based SEO agency in India, founded in 2024 by Himanshu Sharma and Sk Rafiqul Islam. It focuses on delivering business growth through leads, conversions, and sales rather than just increasing traffic. The company has worked with over 70 clients across various industries, including eCommerce, SaaS, B2B, and services.

Services Offered:

1. SEO Site Audit: Identifying issues hindering website ranking and growth.
2. Link Building: Creating high-quality backlinks via platforms like HARO.
3. SEO Services: Monthly services focused on business growth (leads and conversions).
4. Content and SEO Training: Training in-house teams using proven SOPs.
5. Keyword Research: Developing content strategy with competitor analysis.
6. Content Briefs and Strategy: Providing data-driven content briefs to improve quality.

Approach

Accrue SERP's approach is characterized by a strong focus on conversions over traffic. Their strategies are designed to attract visitors who are more likely to convert into leads or customers, thereby providing higher value to the business. Key aspects of their approach include:

• High-Business Value Keywords: Prioritizing keywords that are most likely to drive business growth.
• Comprehensive SEO Strategy: Including measurable quality content, backlinks, technical SEO, blog UX, and conversion optimization.
• Results-Oriented: Tracking KPIs such as conversions, leads, organic traffic, keyword rankings, backlink quality, bounce rate, dwell time, conversion rate, and CTR.

By maintaining this area of services, Accrue SERP aims to deliver substantial and measurable growth for its clients, ensuring that SEO efforts contribute directly to their overall business success.