The Internet enables companies to reach out to potential clients scattered all over the globe, thereby minimizing their overhead and maximizing their profits. So it’s not surprising that advertisers and marketers have used this channel to reach a wider audience.
Google Analytics is the best gift that is given by Google to us. It is a free web analytics tool that will offer information to users about the way to find and use company ideas. In simple terms, web analytics is considered the measurement and analysis of data that has the goal of providing information and a clear understanding of the behaviors of users on web pages.